Facebook Offers: 5 Things To Consider Before Creating An Offer
It has arrived. The newest edition of the Facebook Deals has become available on our Pages this morning and I wanted to share my two cents. Facebook Offers is a very simple solution to entice users to engage your store and drive foot traffic into your location. However, I am not quite sure this fits…
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Trending Articles on Facebook: Timeline Applications Provide Content to News Feed
In a world where we are all seeking the news and information from our social spaces we often fall victim to the platforms as they shift and pull us along. Today, I noticed that Zuck has done something I am not sure I will accept an apology for. Facebook is now putting ‘Trending Articles’ into…
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Cost Per Like: Making The Most Of Your Facebook Marketing [INFOGRAPHIC]
This is the first time I’ve seen ‘Cost Per Like’ outside of our reporting and analytic approaches. We always define our success by growing Facebook communities through promotions, Ad management and content strategy by reducing the amount of expense per like. It is great to see that Webtrends found that on average the cost of obtaining…
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